From fish to...Sea Kittens?

PETA (People for the Ethical Treatment of Animals) has done alot of campaigning over the years to promote, you guessed it, the ethical treatment of animals. At one point or another, most of you have seen the petitions held outside A-List events and fur retail stores with PETA supporters tossing gallons of red paint at fur wearers. In recent years, PETA began spreading their message in less offensive ways such as the "Hairy Kate and Trashly Trollson" and "I'd Rather Go Naked Then Wear Fur" Campaigns. Well, I suppose those two are questionably less offensive. I know I didn't want to see Khloe Kardashian naked in a magazine or dress the likeness of Mary Kate & Ashley Olson in bleeding animal carcas'. However, give me Justin Timberlake in the nude and that's a whole different story. The most recent and in my opinion, the most interesting of all the PETA campaigns is the "Save the Sea Kittens" campaign. PETA would like to take the name "fish" and change it to "sea kitten" to instill guilt onto the the public for tortuing and killing these animals.

PETA states on their website that "People don't seem to like fish. They're slithery and slimy, and they have eyes on either side of their pointy little heads—which is weird, to say the least. Plus, the small ones nibble at your feet when you're swimming, and the big ones—well, the big ones will bite your face off if Jaws is anything to go by. Of course, if you look at it another way, what all this really means is that fish need to fire their PR guy—stat. Whoever was in charge of creating a positive image for fish needs to go right back to working on the Britney Spears account and leave our scaly little friends alone. You've done enough damage, buddy. We've got it from here. And we're going to start by retiring the old name for good. When your name can also be used as a verb that means driving a hook through your head, it's time for a serious image makeover. And who could possibly want to put a hook through a sea kitten?"

Being a vegetarian myself who occasionally ate seafood, I think it's a clever little gimmick that could stop some people from eating fish sea kittens. I know I am going to think twice the next time I am out with friends for sushi. "Cucumber roll, please." Check out the "Sea Kitten" Campaign and let us know your thoughts.

XOXO.